This Privacy Policy (hereinafter referred to Policy) applies as between you, the User of this Website and
SHOPLINE, the owner and provider of this Website (academy.shopline.com). This Policy applies to our use of any and all personal information collected by us in relation to your use of the Website therein.
When you visit and use this Website, we may collect and use personal information about you (including your employees and/or persons who act on your behalf). We are fully aware of the importance of personal information to you (collectively the “Personal Data Subjects”) and we are committed to ensure integrity and security of the Website.
You shall carefully read, thoroughly understand and consent the Policy before using the Website. You shall immediately stop using this Website if you do not agree with the Policy.
In this Policy, the following terms shall have the following meanings:
"Account": means a unique account created for you to access our Website or Service.
"Content": means any text, graphics, images, audio, video, software, data compilations and any other form of information capable of being stored in a computer that appears on or forms part of this Website;
"Cookie": means a small text file placed on your computer by SHOPLINE when you visit certain parts of this Website. This allows us to identify recurring visitors and to analyse their browsing habits within the Website.
"Personal Data": means data, whether true or not, about an individual who can be identified from that data or from that data and other information to which the organization has or is likely to have access., This includes, but is not limited to, any personal information, Account details and information submitted using any of our Services or Systems;
"SHOPLINE": means SHOPLINE COMMERCE PTE. LTD. (30 Pasir Panjang Road, #15-31A Mapletree Business City, Singapore 117440)
"User" / "Users": means individual, company or legal entity that accesses the Website and is not employed by SHOPLINE and acting in the course of their employment; and
"Website": means the website that you are currently using (academy.shopline.com), unless expressly excluded by their own terms and conditions.
Unless otherwise permitted by law, we will only collect, process and use your Personal Data with your consent or authorization.
Personal Data we collect |
How we use such Personal Data |
Information you provide to us about you and your employees or authorized persons, such as your name, email address and Content. |
- To provide you with the Website or other Services and Systems (i.e., open an account, contact you about issues with the Website).
- To send promotional materials.
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We also collect the following via cookies or similar technologies: IP address, web browser type and version, operating system, and a list of URLS starting with a referring site, your activity on this Website, and the site you exit to. |
- To improve and optimize Platform performance.
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We may share your Personal Data with the following parties for the purposes set out in the table under Section 2 above:
In addition, in order to provide the Website to you, we may use service providers. These service providers process your Personal Data as our data processors, on the basis of our instructions pursuant to a written agreement and we do not allow them to use your Personal Data for their own purposes.
(1) Affiliates – we share Personal Data with our affiliates to help provide services to you or analyse / improve the Website.
(2) Social Networking Sites – we may share Personal Data, at your direction, with website plugins and social media platforms, e.g. to log into your account.
(3) Third-party service providers – we share Personal Data with partners on our behalf, such as
Learnworlds. Please refer to its
Privacy Policy.
(4) In connection with any reorganisation, company acquisition, merger, restructuring, transfer of our business or assets, bankruptcy or insolvency, or change in the operational entity.
(5) To comply with legal requirements – we share Personal Data if determined reasonably necessary to comply with the law, or as permitted by applicable law in order to comply with a legitimate disclosure request.
(6) When the Company is required to disclose Personal Data by applicable law, such as to law enforcement bodies, governmental and regulatory bodies, the courts and other competent authorities that may request Personal Data in connection with any inquiry, court order, or other legal or regulatory procedures which we would need to comply with.
As we provide the Websites to users in multiple jurisdictions, you acknowledge the information and data you provided to us may be transferred to, stored or processed outside of your country. We will store your Personal Data in Europe and in the U.S.A. States.
(1) Access and amend Personal DataIf you wish to access or update your Personal Data or experience any difficulty exercising these rights, please contact us. We will verify your identity and respond promptly, except where otherwise required by law, regulation, or this Privacy Policy.
(2) Delete Personal Data
Under the following circumstances, you can contact us to delete your Personal Data, except that the data has been anonymized or as otherwise provided by law or regulation:
- We collect and use Personal Data in violation of any law or administrative regulation or our agreement with you;
- If we share or transfer Personal Data to a third party in violation of any law or regulation or our agreement with you, we will immediately stop such sharing or transfer and ask the third party to delete it promptly;
- You terminate or cease to use the Website;
- Other circumstances as stipulated by laws and regulations.
Before deleting relevant information, we may require you to verify your identity to ensure account security. Once verified and confirmed, we will delete your Personal Data from the Website as soon as possible. However, we will retain (but not use) your contact information within the period as permitted by law in order to prevent crimes and safeguard national security as required by regulatory authorities.
(3) Response to requests
In order to exercise your rights over your Personal Data, or if you have any questions, complaints, opinions or suggestions, you can contact us using the methods provided in this Privacy Policy. To ensure security, we may request to verify your user identity before processing your request. Generally, your user identity will be verified and a reply will be provided within 15 business days upon receipt of your request.
In principle, we do not charge for your reasonable request. For repeating requests in a specific period of time, we reserve the right to charge you as appropriate; for requests that require excessive technical support (e.g., the need to develop a new system or fundamentally change existing practices) or entail other significant difficulties, we will provide you with alternatives.
We will reject your request under the following circumstances:
(a) Related to the performance of obligations under laws and regulations;
(b) Directly related to national security or national defense security;
(c) Directly related to public safety, public health and major public interests;
(d) Directly related to criminal investigation, prosecution, trials and enforcement;
(e) There is sufficient evidence of subjective malice or abuse of rights on the part of the user;
(f) For the purpose of safeguarding the life, property and other major legitimate rights and interests of the user or any other person, but it is difficult to obtain the authorization and consent of that person;
(g) Responding to the user's request will cause serious damage to the legitimate rights and interests of the user or third parties;
(h) Trade secrets are involved.
(1) Retention periodWe will only retain your Personal Data for such a period as necessary to achieve the purposes described in this Privacy Policy, unless otherwise required by law or regulation.
To determine the appropriate retention period for Personal Data, we consider the amount, nature and sensitivity of the data, the potential risk of harm from unauthorized use or disclosure of your Personal Data, the purposes for which we process your information and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.
By law we have to keep basic information about our customers (including contact and financial data) for six (6) years after they cease being customers for tax purposes.
In some circumstances, you can ask us to delete your data. Please see your legal rights above for further information.
(2) Protection of Personal Data
We take Personal Data security very seriously. We have adopted technical security measures, appropriate organizational structure and management system and other protections in line with industry standards to prevent leak, damage, misuse, unauthorized use, disclosure or amendment of your Personal Data.
We may update the terms of this Privacy Policy from time to time, and such updates shall form part of this Privacy Policy. We encourage you to periodically review this Privacy Policy to stay informed about how we are using and protecting information that we collect.
In the event of significant or material changes, we will notify you in a prominent manner as appropriate.
If there are any questions regarding this privacy policy you may contact us at
learn@shopline.com.